Naming Game: Clive Chafer interviewed by Robert Siegel on NPR’s All Things Considered
Robert Siegel talks with Clive Chafer, naming guru ... Link to audio at NPR.
Robert Siegel talks with Clive Chafer, naming guru ... Link to audio at NPR.
The company name had to embrace not only the planned first round of service offerings, but also future offerings whose scope would potentially be very broad.