How many does your business have?
I don't want to learn it.
Is it apples and apples?
It's not so much the number of downloads as the number of die-hard fans.
Are you properly shouting out to your favorite products and services?
Change one, automatically updated everywhere!
What will it take to create a simplified checkout experience with this theme?
When your site is down and your developer finally did move to Europe?
Is GoDaddy up to something awesome?
It could drive you crazy. No, really.
You can deal with it yourself or make it completely out of sight, out of mind.
If you have a story behind it, it might just work.